McCain & Palin Push Change in New Ad

John McCain and Alaska Gov. Sarah Palin (R) will bring change to Washington, their new TV ad proclaims.

Air on national cable and in “key states,” the McCain camp’s latest ad poses the two candidates as reformers (“original mavericks”) who will bring “real change” if elected.

While Barack Obama cornered the market on change messaging early, the McCain team has been pushing its own change argument since the GOP convention, stressing McCain’s pledges to slash government spending and promoting his image as a maverick reformer who has ruffled feathers in Washington before.

Update: The Obama campaign put out this response disputing, among other things, the ad’s claim that Palin “stopped the Bridge to Nowhere.” Palin supported the earmark during her 2006 run for governor.

“Despite being discredited over and over again by numerous news organizations, the McCain campaign continues to repeat the lie that Sarah Palin stopped the Bridge to Nowhere. John McCain has voted with George Bush 90% of the time and he and Sarah Palin will continue Bush’s economic policies, his health care policy, his education policy, his energy policy, and his foreign policy. McCain and Palin will say or do anything to make people believe that they will change something besides the person sitting in the Oval Office. That’s the kind of politics people are tired of, and it’s anything but change,” said Obama campaign spokesman Bill Burton.