Harry Potter, Wonder Woman sport masks for CDC ad campaign

The Centers for Disease Control and Prevention (CDC) released a video made in partnership with WarnerMedia and the ad council on Wednesday showing various figures from blockbuster movie series, including Harry Potter and Wonder Woman, wearing masks.

The 30-second video, posted on Twitter by a CDC communications official, Ian Sams, includes footage from several movies edited to show actors wearing masks to prevent the spread of COVID-19. The ad campaign is part of the Biden administration’s effort to promote widespread mask-wearing by Americans to slow the spread of coronavirus.

NEW >> @CDCgov partners with @AdCouncil + @WarnerMedia for a new ad where Harry Potter, Wonder Woman, the hobbits, and others urge Americans to mask up and slow the spread. Critical message, especially as we face down variants.

Read more – https://t.co/ritFc5d3bI

WATCH: pic.twitter.com/VhgOnNcWOO

— Ian Sams (@IanSams) February 10, 2021

Among the movies included in the masked-montage are “Harry Potter and the Deathly Hallows Part 2,” “Casablanca,” “Wonder Woman” and “The Joker.”

“When you choose to wear a face mask, you’re helping us get back to doing our favorite things,” the ad council wrote in its own tweet sharing the video.

President Biden has made promoting mask-wearing, something that former President Trump resisted throughout 2020, a central part of his COVID-19 strategy. His administration is reportedly considering mailing face masks directly to millions of Americans.