Mercedez-Benz is once again advertising during the 8 p.m. hour on Fox News.
According to Variety, the company resumed advertising during the prime-time slot now that Tucker Carlson’s new show has replaced former host Bill O’Reilly’s “The O’Reilly Factor.”
{mosads}Mercedez was one of the first companies to pull its advertisements from O’Reilly’s show after The New York Times reported he and Fox had paid millions of of dollars to accusers in harassment settlements.
Dozens of advertisers pulled their spots from O’Reilly’s show following that report.
Fox News announced last week that it would officially part ways with O’Reilly and replace him with Carlson, who earlier this year took over Megyn Kelly’s 9 p.m. time slot.