Cruz picks up corporate partner for podcast
Sen. Ted Cruz (R-Texas) is expanding his weekly podcast to three times per week after picking up iHeartRadio as a corporate partner.
Michael Knowles, the co-host of “Verdict with Ted Cruz,” announced on an episode of the podcast that they received the offer to expand, which he said will take the show to a “huge national audience” on radio stations in addition to the podcast.
“It will make this show sustainable, not just for the next few months going into the midterms but for the next years,” Knowles said.
Cruz described iHeartRadio as a “monster” that has 850 stations across the country. He said they were not looking for the partnership, but iHeartRadio saw the podcast and said they want to take it to “the next level,” promoting it on their radio stations and podcasts.
Cruz began the podcast in January 2020 during former President Trump’s first impeachment trial as a forum for him to share his opinions on major political news.
Knowles said on the show that he will not be able to continue to serve as co-host under the agreement due to his own arrangement working on a radio show for The Daily Wire. Ben Ferguson, a conservative podcaster who works for iHeartRadio, will take his place as co-host.
IHeartRadio carries podcasts and talk shows for several other conservative hosts, including Glenn Beck and Fox News’s Sean Hannity.
The podcast episode took place in the midst of a 17-day bus tour Cruz is conducting leading up to the midterm elections next month to campaign for candidates in a wide range of states.
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