Glenn Beck launches news website

“We want this to be a place where you can find breaking news, original reporting, insightful opinions and engaging videos about the stories that matter most,” he said.

The site includes news stories and a blog. Mediaite reports that the editor is Scott Baker, formerly of Breitbart TV, and the staff will include Jon Seidl, formerly of the American Spectator, and Meredith Jessup, formerly of Town Hall.

“It’ll be news and information,” Baker told Mediaite. “Some commentary and opinion stories we’re interested in that are being under-covered or not covered.”

Beck added in his note that the title of the site, The Blaze, stands for “a burning truth. A truth that is not consumed. The Blaze will pursue truth.”

As for credibility, Beck said the site will earn it. “Of course we will make mistakes. Honest mistakes. And we’ll be quick with corrections. We intend to earn your trust and keep it day in and day out with hard work and a lot of transparency,” he said.

He added that the tone will sometimes be light. “Don’t expect everything
to be deadly serious. Boring is bad. We intend to have plenty of fun,”
he said.

So far, advertisers appear to include Dick Armey of FreedomWorks.