Donald Trump making biggest splash on Facebook in Iowa

Donald Trump is dominating Facebook in Iowa, as many presidential candidates travel to the first-in-the-nation caucus state.

He generated more interactions — which the company defines as shares, likes, comments and posts — than any other candidate in the field in the last week.

{mosads}From Friday, July 10 until Thursday, July 16, 66,000 people generated 206,000 interactions about Trump. He was followed by former Secretary of State Hillary Clinton (D), who generated 86,000 interactions from 31,000 people.

Sen. Bernie Sanders (I-Vt.) rounded out the top three, with 17,000 people generating 57,000 interactions.

Of the candidates who generated measurable data, businesswoman Carly Fiorina (R) and New Jersey Gov. Chris Christie (R) made the smallest impact during the time period examined by Facebook. Both got only 3,000 interactions from 2,000 individuals.

The numbers may indicate who is attracting the public’s attention as the presidential race heats up. But they do not show whether users are saying positive or negative things about the candidates.

Fifteen presidential candidates will be in Iowa this weekend, according to The Des Moines Register, thanks to two major events that gather the contenders together.

Facebook has become a highly valued tool of campaigns in recent years. In 2012, President Obama’s reelection team accessed the Facebook profiles of supporters — with their permission — to allow them to target their friends who might also be supportive of the candidate.